This summer has seen some of the most interesting developments in the watch industry with designer watches leading the change in the watch fashion world. Designers watch labels like Dolce & Gabbana and DKNY launching summer ranges that wowed the public and have seen watch sales sore and now with other labels like Miss Sixty joining these well established brand names the choice on the high street this season has been even greater for the general public. Women’s designer watches have really changed the consumer’s perception of watches this summer, with the likes of the Italian fashion legends Dolce & Gabbana launching their summer season styles in conjunction with Italy’s largest watch manufacture Binda Co to much acclaim.
Watches like the Turtle and the Prime Time have captured the essence of the Dolce & Gabbana wearer and have changed the way that the women look at designer watches. Women’s designer watches now double up as pieces of jewellery as well as timepieces.

Other companies have followed suit with the likes of Fossil launching a new range of DKNY watches which have all the wow factor you would expect from a product baring the DKNY name. With a strong presence of Swarovski crystal in the DKNY range this summer Fossil ltd have created watches that women will want and aspire to the likes of the NY3746 and the NY3950 DKNY’s womens designer watches have pushed the DKNY label further into the consumer mind and have made women want these watches.